Miswar, M. D., Nurnaimah, and Mattalatta. “The Effect of Brand Image, Taste, and Service Quality on Consumer Satisfaction at Hisana Fried Chicken Makassar ”. Point of View Research Management, Vol. 7, no. 1, Jan. 2026, pp. 34-40, http://www.journal.accountingpointofview.id/index.php/POVREMA/article/view/398.