The Effect of Excellent Service Training (Communication, First Aid, and Services for People with Disabilities) on Improving the Human Resources of Gojek Partners in Makassar City
Abstract
Purpose: This study aims to examine the impact of excellent service training, including communication, first aid, and services for people with disabilities, on the improvement of human resources among Gojek partners in Makassar City.
Research Design and Methodology: A quantitative approach was employed, using a questionnaire distributed to 100 training participants. The collected data were analyzed using SPSS version 25 to determine the individual and combined effects of the training components.
Findings and Discussion: The results indicate that communication training and training on services for people with disabilities have a positive and significant effect on human resource improvement, while first aid training does not show a significant effect. Overall, the combined excellent service training program significantly enhances the competence and performance of Gojek partners in Makassar City.
Implications: These findings suggest that well-structured service training, particularly in communication and disability services, can effectively improve the skills and performance of ride-hailing partners, providing insights for training program design and human resource development strategies in the service sector.
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